Pets Welcome Toolkit: Online

Pets are now part of over 84 million U.S. households, and more people than ever before see pets as family. As they try to juggle work, family, school and social activities, people don’t want to miss out on the benefits of pets’ companionship. They want to bring their pets with them!

Pets are good for business, too. People with pets are more likely to visit pet-friendly businesses, and to stay longer during their visit. Plus, having pets around often drives social media buzz, providing both tangible and intangible PR benefits for the business.

The Pets Welcome program shows communities how to launch a coordinated, community wide pet-friendly business initiative that can benefit businesses, pet owners and pets. This includes having clear signage, rules and guidelines for participants, education for businesses, and pet-friendly amenities.

Enjoy the many benefits that being pet friendly brings for your customers and your business!

Key Program Components

  • Understanding local ordinances and requirements for pets in businesses
  • Making sure your community has pet friendly amenities like waste and hydration stations
  • Working with local government as needed to evolve rules and add amenities
  • Engaging community thought leaders to help promote the concept
  • Getting businesses interested in participating
  • Developing a code of conduct for your pet visitors
  • Creating signage and educational materials
  • Launching the program
  • Tracking results to keep learning and developing

Tools to help you get started

Pet-friendly business toolkit downloads

Pets Welcome Program Guide
Our 38-page guide to help you start your pet-friendly business progam.
pet rules poster with dogs
Code of Conduct Poster –
Dogs Only
A tool to educate customers about pet owner requirements.
preview of Franklin map
Pets Welcome City Map
A sample tool from our 2017 pilot showing how pet-friendly businesses were promoted.
Pet rules card with dogs
Code of Conduct Card – Dogs Only
A tool to educate customers about pet owner requirements.
pet rules poster with dog and cat
Code of Conduct Poster –
Dogs and Cats
A tool to educate customers about pet owner requirements.

Pet rules card with cat and dog
Code of Conduct Card
Dogs and Cats
A tool to educate customers about pet owner requirements.
pets welcome window clings
Pets Welcome 
Window Clings
Signage to help businesses make it clear where pets are allowed.

Other pet-friendly business resources

Related Tools

View all Tools


We’re happy to stay in touch to help as you make your city as pet-friendly as possible.

Thank you!

With the Playbook for Pet-Friendly Cities, you’re on your way to a happier, healthier place for people and pets alike.