Pets Welcome Toolkit: Online

Pets are now part of over 90 million U.S. households, and more people than ever want to bring pets with them as they go out to shop and eat.

Pets are good for business, too. People with pets are more likely to visit pet-friendly businesses, and to stay longer during their visit. Plus, having pets around often drives social media buzz, providing both tangible and intangible PR benefits for the business.

This toolkit provides how-to’s and best practices to help you plan pet-friendly policies, amenities and programming for your business.

Plus, you can join other local businesses to implement a Pets Welcome program — a coordinated, community wide pet-friendly business initiative that can benefit businesses, pet parents and pets. This includes having consistent signage, guidelines for participants, education for businesses and pet-friendly amenities.

Enjoy the many benefits that being pet friendly brings for your customers and your business!

Key steps for launching a Pets Welcome community program

  • Understand local ordinances and requirements for pets in businesses.
  • Make sure your community has pet-friendly amenities like pet relief areas and hydration stations.
  • Work with local government as needed to evolve rules and add amenities.
  • Engage community thought leaders to help promote the concept.
  • Get businesses interested in participating.
  • Develop a shared code of conduct for pet visitors.
  • Create signage and educational materials for all participants to use.
  • Launch the program.
  • Track results to keep learning and developing.

Tools to help you get started

Pet-friendly business toolkit downloads

Pets Welcome Toolkit cover
Pets Welcome Program Guide
Our 2019 guide to help you start your pet-friendly business program.
Code of conduct poster
Code of Conduct Poster – Dogs Only
A tool to educate customers about pet owner requirements.
preview of Franklin map
Pets Welcome City Map
A sample tool from our 2017 pilot showing how pet-friendly businesses were promoted.
Code of conduct card
Code of Conduct Card – Dogs Only
A tool to educate customers about pet owner requirements.
Code of conduct poster with dog and cat.
Code of Conduct Poster – Dogs and Cats
A tool to educate customers about pet owner requirements.

Code of conduct card
Code of Conduct Card – Dogs and Cats
A tool to educate customers about pet owner requirements.
Pets Welcome window clings
Pets Welcome Window Clings
Signage to help businesses make it clear where pets are allowed.

Other pet-friendly business resources

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