Mars Petcare Awards Grants to Organizations Serving Cats and Introduces Community Cat Toolkit through its BETTER CITIES FOR PETS™ Program  

Sterling “TrapKing” Davis Teams Up with Williamson County Animal Center and New Leash on Life to Raise Awareness and Support Community Cats

FRANKLIN, Tenn., (Sept. 20, 2022) – Today, Mars Petcare surprised six organizations across the U.S. with grants to support their community cat programs, further demonstrating its commitment to its purpose: A BETTER WORLD FOR PETS. The funds will help support a variety of innovative programs that cater to the unique needs of the estimated 41 million street and stray cats.1 To further assist development of community cat programs across the country, the company also recently launched its first Community Cat Toolkit through its BETTER CITIES FOR PETS™ program to serve as a resource for cities on how to care for cats and become more pet-friendly.

“Providing care for cats that don’t have homes is an important part of being a pet-friendly community – both through increasing adoption and caring for cats whose best lives are lived in outdoor colonies,” said Jam Stewart, Vice President of Corporate Affairs at Mars Petcare. “From volunteering to educating the broader community, we can all play a critical role in making our cities more welcoming to cats. We’re glad to help shine a spotlight on how strategic community cat programs can reduce overpopulation and improve community cats’ overall quality of life.”

The list of grant recipients include:

To showcase the best practices from these organizations, Mars Petcare worked with several grant recipients – Sterling “TrapKing” Davis, founder of TrapKing Humane, Williamson County Animal Center and New Leash on Life – this week in Franklin, Tenn., to promote community cat programs. The event included informational sessions for the public about caring for and improving the lives of community cats and the importance of diversity, equity and inclusion initiatives across Middle Tennessee’s animal welfare community.

“I am passionate about serving communities and will continue to advocate for cats everywhere,” said Davis. “Through ongoing collaboration across shelters and organizations, we can implement programming in cities to support community cats and prevent overpopulation. Having the backing and support of a company like Mars Petcare will help me and many others who are focused on this issue expand our critical work even further.”

The new Community Cat Toolkit from Mars Petcare’s BETTER CITIES FOR PETS™ program was created to educate communities on how to provide care for community cats. Although cats can be found in 45 million American homes, according to the American Pet Products Association2, there are still millions of free-roaming and homeless cats across the country. Many free-roaming cats are likely being cared for on a regular basis through a community cat program aimed at helping humanely reduce overpopulation and nuisance behaviors. In these programs, shelters, volunteers and cities work together to feed, spay or neuter, vaccinate and care for outdoor cats. The toolkit offers an overview of community cat care, as well as model legislation supporting trap-neuter-return (TNR) programs.

To learn more about community cats, please visit the BETTER CITIES FOR PETS™ program website to see how you can help.

The BETTER CITIES FOR PETS™ program was created by Mars Petcare US, the world’s leading pet nutrition and health care business, to help communities become more pet-friendly by bringing the voice of pets and their owners to places of influence and advocating for fewer pets in shelters, more pet-friendly places, and happier, healthier lives for both people and pets. Mars Petcare works with key partners, businesses and local governments to better understand how to improve communities by: providing safe and welcoming shelters that lead to forever homes; encouraging pet-friendly, responsible homes for pets; welcoming more pets into local businesses, and giving pets plenty of park space to play. In 2019 the company launched the BETTER CITIES FOR PETS™ certification which recognizes and celebrates cities that are putting programs and policies into place to make life better for people and pets. For more information about the BETTER CITIES FOR PETS™ program and the BETTER CITIES FOR PETS™ certification, visit 

About Mars Petcare  
Part of Mars, Incorporated, a family-owned business with more than a century of history making diverse products and offering services for people and the pets people love, the 85,000 Associates across 50+ countries in Mars Petcare are dedicated to one purpose: A BETTER WORLD FOR PETS™. With 85 years of experience, our portfolio of almost 50 brands serves the health and nutrition needs of the world’s pets – including brands PEDIGREE®, WHISKAS®, ROYAL CANIN®, NUTRO™, GREENIES™, SHEBA®, CESAR®, IAMS™ and EUKANUBA™ as well as the WALTHAM Petcare Science Institute which has advanced research in the nutrition and health of pets for over 50 years. Mars Petcare is also a leading veterinary health provider through an international network of over 2,000 pet hospitals and diagnostic services including BANFIELD™, BLUEPEARL™, VCA™, Linnaeus, AniCura and Antech. We’re also active in innovation and technology for pets, with WISDOM PANEL™ genetic health screening and DNA testing for dogs, the WHISTLE™ GPS dog tracker, and LEAP VENTURE STUDIO accelerator and COMPANION FUND™ programs that drive innovation and disruption in the pet care industry. As a family business and guided by our principles, we are privileged with the flexibility to fight for what we believe in – and we choose to fight for our Purpose: A BETTER WORLD FOR PETS. 

1. Mars Petcare State of Pet Homelessness Index, November 2021. Conducted between March 2020 – October 2021.

2. 2021-2022 APPA National Pet Owners Survey

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